A business website is an operating system for information, trust, and customer action. A short monthly review prevents small issues from becoming broken forms, outdated offers, security problems, or lost inquiries.
1. Confirm backups and recovery
Verify that backups are completing, stored separately from the website, and retained long enough to recover from a delayed problem. Periodically test the restore process instead of assuming a backup is usable.
2. Apply platform and dependency updates
Update the content management system, plugins, themes, libraries, and integrations using a staging or backup-first process. Remove components that are no longer needed.
3. Test every important conversion path
Submit the contact form, complete the booking flow, test checkout where applicable, and confirm notifications reach the right person. Check the full mobile experience rather than only the desktop form.
4. Review analytics and search performance
Look for meaningful changes in qualified traffic, landing pages, conversions, search queries, and device performance. Investigate unusual drops before reacting to normal weekly variation.
5. Check Core Web Vitals and page speed
Review high-traffic and high-value pages. Look for newly added media, widgets, or scripts that slowed loading, interaction, or visual stability.
6. Verify business information
Confirm services, pricing language, team details, hours, policies, addresses, links, and calls to action. Remove expired offers and update screenshots or case studies that no longer represent the product.
7. Find broken links and missing media
Crawl the site or review reports for broken internal links, external resources that moved, missing images, and redirect chains. Fix the link at its source rather than adding unnecessary layers.
8. Review access and security
Remove old user accounts, confirm multifactor authentication, review administrator roles, rotate exposed credentials, and check whether third-party integrations still need their current permissions.
9. Check accessibility basics
Test keyboard navigation, visible focus, form labels, heading order, colour contrast, image alternatives, and zoom. New content can introduce accessibility problems even when the original template was accessible.
10. Plan one meaningful improvement
Use the review to choose one next improvement: clarify a service page, simplify a form, add a useful FAQ, improve an internal link path, or remove a manual task. Maintenance should protect the site and gradually improve it.
Create a simple record
Record the review date, issues found, changes made, owner, and next check. A short maintenance log helps identify recurring failures and makes future troubleshooting faster.